Using data collected over the past nearly 40 years, the ABA Division for Bar Services has issued “State and Local Bar Membership Insights and Trends,” an analysis of membership growth figures, member concerns and dues information from associations around the country. Much of the data comes from the division’s annual Membership, Administration and Finance Survey.
Among the findings:
• After explosive growth in the 1980s, membership market share and retention rates have remained relatively stable since 2007.
• Members want their bars to facilitate networking opportunities and promote the reputation of the profession.
• “One size fits all” no longer applies as bar members now want customized communications and services.
• Bars are including more incentives — such as free or reduced continuing legal education programs, legal research services and social/networking events — in membership dues and fees.
• Attracting younger members is a challenge for all associations.
To download a copy of “State and Local Bar Membership Insights and Trends,” visit the division’s Membership Resource Page or go to http://www.americanbar.org/content/dam/aba/images/bar_services/membershipwhitepaper.pdf