– Photo by John Meiu
The Michigan Association for Justice recently conducted its 9th Annual Bench and Bar Seminar and Golf Outing at Western Golf &?Country Club in Redford Township. Among those ready for a morning of instruction and an afternoon on the links were (left to right) co-host and moderator Brian McKeen of McKeen &?Associates and guest speaker Dan Ambrose who discussed the Trojan Horse Trial Method. “Basically what I teach lawyers is how to tell their clients’ stories in such a way that the jury actually experiences the stories instead of just hearing them,” Ambrose said. “The goal is to transport the jury into the story so now the story becomes real to them instead of just being passive listeners to it.”
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