State police encourage residents to sign up for local alerts to stay informed during emergencies

This month, the Michigan State Police Emergency Management and Homeland Security Division (MSP/EMHSD) is launching the “Know Your Plan. Be Alert.” campaign, a new public awareness initiative that encourages residents to stay informed, stay safe and know their emergency plan.

“Being prepared for emergencies is more than just gathering supplies for an emergency kit; it means knowing where to turn for accurate and up-to-date safety information when seconds count,” said Col. James F. Grady II, director of the MSP.

From now through February 2025, a statewide billboard campaign, utilizing funds from the State Homeland Security Grant Program (SHSP) and Southeast Michigan Urban Area Security Initiative (UASI), encourages Michiganders to sign up to receive electronic emergency alerts from their local community. Social media posts promoting the campaign will complement the billboard messages.

Local emergency alerts, which usually come as text messages, provide life-safety information direct from local emergency management programs about severe weather, active shooter incidents, missing/endangered individuals and other emergencies occurring in your geographic area.

The “Know Your Plan. Be Alert.” campaign aims to reverse a downward trend in local alert sign-ups identified in the National Preparedness Survey by connecting more residents with life-saving emergency alerts.

To sign-up for a local emergency alert notification program, visit www.michigan.gov/miready/local-alerts.

For additional information on how to prepare before, during and after an emergency or disaster, visit www.michigan.gov/miready or follow MSP/EMHSD on X at @MichEMHS.